Brand Consultant

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About

 

Hi, I’m Graham.

I’m a brand consultant who thinks the brand strategy process is in dire need of reinvention, and I’ve spent the past decade tinkering with new ways to help brands find their North Star.

At Goodby Silverstein & Partners, I invented and lead a brand strategy sprint called Brand Camp, which combines rigorous research, radical collaboration, and a touch of brand therapy to help leadership teams make hard tradeoffs to align on better brand strategies.

In my spare time, I invented a card game that makes getting real with people more fun.

 

Strategic Planner of the Year, 2020

 
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While most of 2020 was a year to forget, it was also the year that Brand Camp transformed from a niche, technology-free startup brand strategy sprint into 100% digital brand therapy experience for some of the world’s most valuable brands.

For my role in building Brand Camp, I was named Campaign’s 2020 Strategic Planner of the Year. GS&P, meanwhile, earned Agency of the Year and Fast Company’s Most Innovation Ad Agency in 2020.

Read the announcement

 
“Graham is spearheading a new way of thinking and approach to clients’ problems. It is exactly what clients need in this time of crisis and rapid reinvention.”
— Jeff Goodby, Goodby Silverstein & Partners
 

SOME BRANDS I’VE HELPED OUT

NBA

Cisco

BMW

One Medical

SodaStream

Lunchables

Capri Sun

Method

Califia Farms

San Francisco Giants

Boston Beer Company

Kraft Heinz

Frito Lay

Bay Area Council

Emerson Collective

Thorn

tentree

Kits

Shift.org 

 

COME SAY HELLO

grahamnorth1@gmail.com